Improve your social media strategy
based on competitors’ data

Understand the reasons for each traffic change
Estimate your current situation


Sign up and get access to all SEMrush
reports for free!

Analyze your and your competitors’ social profiles by

  • Estimate the size of your social media audience and compare it with your competitors'.
  • See which social channels your competitors are most popular in.
  • Monitor audience growth or reduction over time for up to 20 competitors.
  • Discover the social channels where your competitors are most active to reveal opportunities for growth.
  • Analyze how often your competitors publish content and which posting time works best for them.
  • See the distribution of posts across facebook, twitter, etc.
  • Find out top which posts got most likes, shares and comments.
  • Get actionable insights on how to create more valuable and engaging content for your audience.

Hook into your competitors strategies

Add up to 20 competitors

See where you stand in terms of audience size

Track how metrics change over time

Monitor audience growth

Sign up and get access to all SEMrush
reports for free!

Discover the most engaging content in your niche

Evaluate your competitors

Analyze how active they are on social media, who has more followers, and know who to look up to.

Discover the best content formats

Explore what type of posts get more engagement in your niche.

Track mentions and mentioners

Never miss a mention of your account in Twitter.

Use the most engaging hashtags

Spice up your content with the most relevant and viral hashtags to skyrocket your audience.

Build a killer social strategy by discovering which posts get the most engagement.

Compare your social performance against your competitors'.

Find examples of the most attractive content within your niche.

Social Media Tracker helps streamline your efforts

PDF reports

Generate handy reports in a couple of clicks. Share them with your boss, colleagues or clients.

CSV reports

Export your own data for deeper analysis.

Receive periodical emails

Schedule emails to be sent to you boss, colleagues or clients.

Sign up and get access to all SEMrush
reports for free!

Social Media Tracker is only a part of a big marketing suite:

Social Media Poster

Schedule your posts on Facebook, Twitter, Instagram and LinkedIn from a single tab. Build a posting schedule, manage the posts on a weekly or monthly drag’n’drop calendar and much more!

Content tool

Track your content’s journey across external sources. Monitor shares, backlinks and search engine performance of your articles.

Plus, you’ll get many other great features that will take your site to the TOP:
  • Organic Research
  • Advertising Research
  • Display Advertising
  • Backlinks
  • Video Advertising Research
  • Keyword Research
  • Product Listing Ads
  • Keyword Difficulty
  • Gap Analysis
  • Charts
  • My Reports
  • Position Tracking
  • Site Audit
  • Social Media Tracker
  • Brand Monitoring
  • Backlink Audit
  • PPC Keyword
  • On Page SEO Checker